This webinar is sponsored by Orange County Government.A treasure chest of free data exists that small businesses can use to guide their marketing strategies inside Google Analytics. Rather than trying to teach Google Analytics, this unique program simply focuses on five specific questions that drive digital marketing decisions and how to find those specific answers. Data is only valuable when it produces actionable insights and this workshop goes beyond the charts, graphs and jargon to uncover these insights.Secure your spot today!Presented by Google Partner and National Trainer Matt Weber, President, ROAR! Internet MarketingVirtual Location URL: https://events.blackthorn.io/en/6g3Q8Wa7/5-things-your-website-is-trying-to-tell-you-5a1eVO7sPLZ/overview Registration Link: https://events.blackthorn.io/en/6g3Q8Wa7/5-things-your-website-is-trying-to-tell-you-5a1eVO7sPLZ/overview

Joins us at the 2025 FSI Seminar Series-MayDistinguished Guest Speaker: Dr. Rachael Seidler, Deputy Director of the Astraeus Institute, University of FloridaTopic: The Space Health RevolutionLocation: Florida Space Institute, 12354 Research Parkway, Room 209Time: 10:30 a.m. - NoonVirtual Location URL: https://ucf.zoom.us/meeting/register/JvF_IbhmQ8ieyTH-GN7BfA Registration Link: https://ucf.zoom.us/meeting/register/JvF_IbhmQ8ieyTH-GN7BfA

This is not an introduction to government contracting for the 'faint of heart'. This is a 2.5 to 3.0 hour training session designed to help two groups of business: (1) those just exploring or brand new to government contracting and (2) those down the path a bit looking to backfill some gaps. You can join late or leave early and still learn something about government contracting, but those that stick around for the whole program will receive a practical, frank, overview of the government contracting process.This webinar covers the following areas:* Introduction to the Government Contracting Process * Components of a "GIB Ready" Business * Suggestions for an Initial Marketing Tool Kit * Reactive Business Development Strategies * Proactive Business Development Strategies * Introduction to the SBA's Dynamic Small Business Search (DSBS) database * Potential Next StepsIn addition to the instruction, attendees will have the opportunity to receive handouts that are practical tools in helping develop your government contracting programs. The handouts will also include the slide deck of the presentation which will include a number of live links to research resources, registration sites and certification programs.This class will be delivered by one of the Florida APEX Accelerator Consultants at UCF. The Florida APEX Accelerator provides no cost government contracting consulting to small businesses.This event is sponsored by the Florida SBDC at UCF.Virtual Location URL: https://events.blackthorn.io/en/6g3Q8Wa7/government-contracting-overview-5a1eVO7dZ6j/overview Registration Link: https://events.blackthorn.io/en/6g3Q8Wa7/government-contracting-overview-5a1eVO7dZ6j/overview

If you're thinking of starting a business, it's important to take the right steps. This two-and-a-half-hour virtual webinar will give you an overview of what to know, important actions to take and best practices on how to avoid common missteps to give your company its greatest chance of success.Learn about the journey from pre-venture to start-up to opening your business as this training covers:* Business legal entity selection * Registration and licensing * Market research and planning * Financial planning and sources of capital * And more…Register today!Virtual Location URL: https://events.blackthorn.io/en/6g3Q8Wa7/how-to-start-your-business-5a1eVO6igPt/overview Registration Link: https://events.blackthorn.io/en/6g3Q8Wa7/how-to-start-your-business-5a1eVO6igPt/overview

Capability Statement Boot Camppowered by the APEX Accelerator at UCFA capability statement is a popular piece of marketing collateral in government contracting. It a one-page summary of the business much like a 'company resume' and can be a great tool to introduce your business. A capability statement will not be the only piece of marketing collateral that you use in government contracting, but it can be a great first step.The APEX Accelerator at UCF will present a detailed introduction to the capability statement and how it can be used in government contracting. Highlights will include:* An Overview of the Capability Statement * A Review of Key Components of a Capability Statement: Core Competencies, Differentiators, Past Performance * The Importance of Customizing Your Capability StatementOur speaker will also review some example capability statements as part of this discussion, and the hope is that there will be at least one or two clients who are willing to have their capability statements reviewed in front of the audience as well.Join us for this training session focused on the cornerstone of your government contracting marketing effort!This event is sponsored by the Florida SBDC at UCF.Virtual Location URL: https://events.blackthorn.io/en/6g3Q8Wa7/capability-statement-boot-camp-5a1eVO7dcm9/overview Registration Link: https://events.blackthorn.io/en/6g3Q8Wa7/capability-statement-boot-camp-5a1eVO7dcm9/overview

A webinar providing an overview of the marketing process for small business, as well as a close look at all elements of a marketing plan. Marketing is the driver of revenue growth and an imperative for small business success. Topics include the traditional four "Ps" of marketing - product, place, promotion and price - as well as three new "Ps" with special application to small businesses - positioning, people and planning.Virtual Location URL: https://events.blackthorn.io/en/6g3Q8Wa7/marketing-basics-webinar-5a1eVO6igeP/overview Registration Link: https://events.blackthorn.io/en/6g3Q8Wa7/marketing-basics-webinar-5a1eVO6igeP/overview