- LocationVirtual
- DescriptionA virtual webinar providing an overview of the marketing process for small business, as well as a close look at all elements of a marketing plan. Marketing is the driver of revenue growth and an imperative for small business success. Topics include the traditional four "P's" of marketing - Product, Place, Promotion and Price - as well as three new "P's" with special application to small businesses - Positioning, People and Planning.
Virtual Location URL: https://events.blackthorn.io/en/6g3Q8Wa7/marketing-basics-webinar-5a1eVO8PjAD/overview
Registration Link: https://events.blackthorn.io/en/6g3Q8Wa7/marketing-basics-webinar-5a1eVO8PjAD/overview - Websitehttps://events.ucf.edu/event/3798391/marketing-basics/
More from Speaker/Lecture/Seminar
- Aug 201:00 PMSBA Workshop: Federal Certifications Managed by the SBAIn-Person Event: This presentation provides an understanding of the various certifications impacted by SBA; will discuss eligibility criteria and the application process. To aid your business to make effective connections with the government your business should obtain the proper certifications, if able to do so. SBA small business certifications document a special capability or status that will help your small business compete in the federal marketplace. Certifying your small business concern can help you successfully compete for government contracts. This workshop will provide an overview of:* the 8(a) Business Development Program.* HUBZONE Contracting Program.* WOSB Contracting Program.* SDVOSB Contracting ProgramAttendees will be briefed by the University of Central Florida APEX Accelerator regarding free technical assistance available to all small businesses in the government contracting arena.This event is sponsored by the Florida SBDC at UCF. Registration Link: https://events.blackthorn.io/en/6g3Q8Wa7/g/x4W8BcsAj4/sba-workshop-programs-for-underserved-markets-5a1eVO8Unmf
- Sep 39:00 AMGovernment Contracting: OverviewThis is a 2.5 to 3 hour virtual training session designed to help two groups of business: (1) those just exploring or brand new to government contracting and (2) those down the path a bit looking to backfill some gaps. You can join late or leave early and still learn something about government contracting, but those that stick around for the whole program will receive a practical, frank, overview of the government contracting process.This webinar covers the following areas:* Introduction to the Government Contracting Process * Components of a "GIB Ready" Business * Suggestions for an Initial Marketing Tool Kit * Reactive Business Development Strategies * Proactive Business Development Strategies * Introduction to the SBA's Dynamic Small Business Search (DSBS) database * Potential Next StepsIn addition to the instruction, attendees will have the opportunity to receive handouts that are practical tools in helping develop your government contracting programs. The handouts will also include the slide deck of the presentation which will include a number of live links to research resources, registration sites, and certification programs.This class will be delivered by one of the Florida APEX Accelerator Consultants at UCF. The Florida APEX Accelerator provides no cost government contracting consulting to small businesses.This event is sponsored by the Florida SBDC at UCF.Virtual Location URL: https://events.blackthorn.io/en/6g3Q8Wa7/g/x4W8BcsAj4/government-contracting-overview-5a1eVO8T8s2 Registration Link: https://sbdcorlando.com/upcoming-seminars/
- Sep 99:00 AMHow to Start Your BusinessIf you're thinking of starting a business, it's important to take the right steps. This two-and-a-half-hour virtual webinar will give you an overview of what to know, important actions to take, and best practices on how to avoid common missteps to give your company its greatest chance of success.Learn about the journey from pre-venture to start-up to opening your business as this training covers:* Business legal entity selection * Registration and licensing * Market research and planning * Financial planning and sources of capital * And more…Register today!Virtual Location URL: https://events.blackthorn.io/en/6g3Q8Wa7/how-to-start-your-business-5a1eVO8PgVh/overview Registration Link: https://events.blackthorn.io/en/6g3Q8Wa7/how-to-start-your-business-5a1eVO8PgVh/overview
- Sep 1110:00 AMBusiness Plan Writing Made EasierVirtual eventYour business needs a roadmap for every stage of its growth. We'll remove the mystery of how to create a business plan, the information that should be included and how to use it as a tool to keep your company on track for long term growth.Virtual Location URL: https://events.blackthorn.io/en/6g3Q8Wa7/business-plan-writing-made-easier-webinar-5a1eVO8Pi7h/overview Registration Link: https://events.blackthorn.io/en/6g3Q8Wa7/business-plan-writing-made-easier-webinar-5a1eVO8Pi7h/overview
- Sep 2410:00 AMGrow with Google: Google AdsThis virtual event is sponsored by Orange County Government as part of the Florida SBDC at UCF's Orange County Strategic Series.Get Started with the Most Effective Advertising Tool for Local Businesses: Google AdsLearn how to use Google Ads to drive more revenue for your business.Whether you are considering Google Ads for your marketing or are currently managing an account, this is a can't miss session.Google Ads is a powerful, measurable advertising tool that should be in nearly every local business' marketing plan. See how to use it with less risk and more success.• Learn how Google ranks ads• Learn whether you are a candidate for the new automation in Google Ads• Learn how to reap the rewards of a properly structured Ads accountPresented by Google Partner and National Trainer Matt Weber, President, ROAR! Internet MarketingVirtual Location URL: https://events.blackthorn.io/en/6g3Q8Wa7/grow-with-google-google-ads-webinar-5a1eVO8PnSL/overview Registration Link: https://events.blackthorn.io/en/6g3Q8Wa7/grow-with-google-google-ads-webinar-5a1eVO8PnSL/overview
- Sep 256:00 PMEmbedded Professional Development in Disciplinary Literacy for Secondary Teachers: Two Approaches to Building Teacher Expertise and Practice (Grades 6-12)A UCF Literacy Symposium EventIn this presentation, participants will hear from two sets of instructional support providers in disciplinary literacy at the secondary level. In Wyoming's Fremont County School District 1 (Lander), Cami Kostreva and Kristy Nelson have worked alongside teacher leaders from various content areas who have volunteered to partake in disciplinary literacy-focused professional development cohorts. Currently, professional development has been designed for these cohorts to continue learning over a span of three years, each year delving deeper into disciplinary literacy learning, instructional implementation and student apprenticeship. In Park County School District 6 (Cody), innovative integration of evidence-based adolescent literacy instruction has been the center of the school's 3-year initiative to improve reading. Stephany Anderson will introduce listeners to one high school grappling with the understanding and implementation of the science of reading across Tier 1, 2 and 3 instruction. The school's journey began with interdisciplinary cohorts inquiring into the application of disciplinary literacy supports and integrating those supports into interdisciplinary, place-based outdoor education, and the establishment of a Literacy Lab with Tier 2 literacy intervention and progress monitoring. Finally, the school provided instructional training to enhance computer-based Tier 3 intervention and purchased foundational literacy instructional materials that reflect adolescent culture. In both cases, these instructional leaders will describe their work with teachers and explain the successes, struggles, and lessons learned. Leslie Rush, a university-based consultant supporting both, will engage the audience in a discussion about the potential for disciplinary literacy professional development. Presenters: Stephany Anderson, Literacy Interventionist, Park County School District #6, Wyoming; Kristy Nelson, Instructional Facilitator, Fremont County School District #1, Wyoming; Camriel Kostreva, Literacy Specialist, Fremont County School District #1, Wyoming; Leslie Rush, Wyoming Excellence Chair in Literacy Education, University of WyomingVirtual Location URL: https://ucf.zoom.us/meeting/register/7CLpZqjSQw2khm5_7BrLtA Registration Link: https://ucf.zoom.us/meeting/register/7CLpZqjSQw2khm5_7BrLtA Registration Info: Register in advance for this event.